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The Lola Bag Campaign
Created with Torso Solutions
At the core of every Lola lies an attitude. An inherent sense of confidence.
Locked in Lola’s orbit, our campaign film captures Lola from every angle, juxtaposing the functional and the spirited to capture this unique character. An ensemble of renowned people – including Bella Hadid, Jourdan Dunn, Lourdes Leon and Ella Richards – personify Lola’s captivating energy.
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Unmistakable Attitude
Born in London – our creative and spiritual home for over 130 years – Lola embodies the city’s boundless energy and limitless potential, encouraging you to go beyond, break boundaries and be unapologetically unique.
A signature Burberry bag, the Lola is an emblem of style that marries house codes with modernity.
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Behind the scenes
A 360° capture using innovative rigging – synonymous with Torso Solutions’ raw aesthetic – brings Lola to centre stage as the campaign’s main character, reaffirming its status as a signature Burberry bag.
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Modern InnovationBehind the Campaign
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The Burberry Community
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Lola in the Wild
Style and Community
Discover how our global community of style makers bring the Lola bag into their world and capture our signature accessory’s unmistakable attitude.
